Advisory, Operating, and Investment Partners that Empower Startups & Growing Sports Companies to Become the NextUp

ABOUT US

 

We're innovators, disrupters, builders, and leaders. By working for and with some of the biggest brands in sports, entertainment, and media, we have fostered authentic relationships across these industries that give us access to key executives across teams, leagues, and agencies.

Our mission is to empower entrepreneurs and ignite brands in the sports industry to create NextUp innovations. We aren't your typical agency. We won't just give you advice and leave you to execute. Instead, we leverage our team's proven marketing, product, data, and sales expertise across the sports world to step in and work side-by-side to build your business.

Our extensive background combined with your vision means that, together, we can make a lasting impact on the future of sports. Whether you are a startup looking to scale or an emerging brand ready for that next stage in growth, NextUp can help you win now and establish the future.

WHY WORK WITH US

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We offer two avenues for brands who will be the Next Up in their generation: NextUp Ventures and NextUp Partners.  

NextUp Ventures works with startups and emerging brands within sports betting, esports, and sports tech to provide strategic capital and key resources for growth and scale.  

NextUp Partners helps innovative sports brands build their businesses utilizing our unmatched team of leaders from across the industry. Both are ready to help you win.  

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We are investors who do more than invest.

We mentor our portfolio and client partners so they can reach their full potential.

We advocate for new approaches to old challenges.


We advise businesses on the best strategies to win.

We build businesses
side-by-side with our client partners.

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Our team excels in catalyzing innovation and driving growth across all stages – from startup to global scale – and has the experience to prove it. We have successfully built some of the leading sports brands and platforms and consulted with many of the world's top companies.

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We've led Olympic, Super Bowl, NBA All-Star Game, and NHL Winter Classic brand activations and launched products in over 1,200 colleges. We have led, executed, and unlocked some of the largest partnerships in sports. We have created new sports and fitness categories. We have scaled multiple digital products that reached #1 in the App Store and launched the first regional sports OTT network.

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Our team members have also won competitive awards, including a SABRE Award in PR, a Horizon Interactive Award for best eCommerce websites, five Emmys, multiple Cannes Lions, and have seen their work featured on numerous magazine covers.

Our connections in the tech, business, media, entertainment, retail, and sports industries will help your brand grow quickly so you can create meaningful and lasting change in the sports industry through your innovation.

We have the track record of success to move quickly and help your business take the next step up

CONTACT US

Is your sports brand ready to disrupt the industry? Get in touch with us to learn more about our opportunities for sports-related startups and established brands. Whether you need consulting services, support building your brand, or access to capital, we’re here to help your business win by becoming the Next Up in sports.

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ATLANTA - BOSTON - CHICAGO - DENVER - NEW YORK - TAMPA - WASHINGTON D.C.