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Nancy MacDonald

Nancy is an executive brand marketer with 23+ years of experience leading fully integrated, multi-platform marketing campaigns specializing in media, entertainment and sports to reach mass audiences. She has spent 18 years in sports television broadcasting where she has an industry recognized track record of telling brand stories and narratives by creating marketing programs out of media-based assets. Most recently, Nancy served as Vice President, Brand Marketing of FOX Sports 1 for FOX SPORTS Media Group where she led the brand strategy and development of multi-platform marketing campaigns, while overseeing high profile brands: NASCAR, FIFA Women’s World Cup, College Basketball and College Football. She proactively led the development of strategic partnerships designed to extend the reach of marketing campaigns. Nancy was recognized with several awards during this tenure, including a Clio Sports Award, a Promax Gold, and three Sports Emmys.